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购买特许经营权之前需要回答的问题清单
周日 8月 20, 2023 6:01 pm
温迪、麦当劳和杰克盒子等特许经营业务正在蓬勃发展。 建立特许经营理念和企业的人们知道一件好事,并且正在真正推广这个想法。 几乎所有可以想象的业务类型的特许经营权的销售量都在不断增加。
有些特许经营权非常好。 他们对待特许人和加盟商都很好。 其他人则非常片面。 还有一些几乎是彻头彻尾的诈骗,让人们支付十到五十倍于他们试图让你购买的商业创意、设备或任何东西的实际价值的价格。
在将任何资金投入特许经营之前,您应该彻底调查一切。 我们准备了一份您应该提出的问题清单,并且在投资之前应该得到满意的答案。
1. 您的律师是否研究了特许经营合同并与您进行了充分讨论,并且你们双方是否毫无保留地批准了该合同?
2. 特许经营权是否要求您采取任何非法或近乎非法的措施,或者在您所在的州、县或市有问题或不明智的措施?
3. 特许经营权是否在特许经营期限内为您提供专属领土,或者特许人可以在您的领土上出售第二个特许经营权吗?
4. 特许人与处理类似产品或服务的任何其他特许经营公司是否有任何联系?
5. 如果您对上述问题的回答是肯定的,您对第二家特许经营公司有何保护?
6. 在什么情况下您可以终止特许经营合同,您需要支付什么费用?
如果你出售你的特许经营权,你会得到商誉补偿还是会失去商誉?
8. 该公司向您提供特许经营权已有多少年了?
9. 向您提供特许经营权的公司在其特许经营商中是否享有诚实和公平交易的声誉?
10. 特许人是否提供了任何经过认证的数字,表明其一名或多名成员的确切净利润,并且您是否亲自与这些人核对过这些数字?
11. 特许人是否会协助您: a) 管理培训计划; b) 员工培训计划; c) 公共关系和广告计划; d) 资本; e) 信用; f) 推销创意?
12. 如果需要,特许人会协助您寻找合适的地点吗?
13. 特许经营公司是否有足够的资金来执行其既定计划?
14. 特许人是否拥有经验丰富、受过深度培训的管理人员?
15. 特许人能为您做哪些您自己做不到的事情?
16. 特许人是否对您进行了足够仔细的调查,以确保您能够成功地为双方带来利润?
17. 您所在的州是否有规范销售特许经营的法律,并且特许人遵守该法律的情况是否令您满意?
18. 您需要多少股本才能购买特许经营权并进行运营,直到您的收入等于支出?
如果您能够得到这些问题的答案,并且这些答案令您满意,那么您可能正在考虑购买一份相当不错的特许经营协议。 但是,如果您对上述任何一点有疑问,请务必在投资或签署任何内容之前进行检查并确定答案。
购买特许经营权可以给您带来一定程度的安全感,在某些情况下,还可以给您带来可靠的利润。 商业调查显示,不到 20% 的特许经营企业失败了。 相比之下,每年在该国创办的所有新企业的失败率为 60% 至 80%。
有关特定特许经营理念的信息可以在特许经营目录中找到,这些目录通常可以在当地图书馆找到。 特许经营店内通常会张贴通知。
如果你有能力进入这个行业,统计数据就对你有利。 您现在已配备了一些“小心”和“停止并继续”标志!
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